The International Travel Trade Fair, or ITB 2014, world’s largest tourism trade fair, took place during the last 5 days in Berlin, with hotels, tourist boards, tour operators, system providers, airlines and car rental companies advertising their products.
This year, 10,147 exhibitors from 189 countries were represented in 26 halls, which were booked to capacity. Overall, some 114,000 trade visitors travelled to Berlin and 60,000 members of the general public came to find out about the wide-ranging information on offer from exhibitors and providers of niche market products.
Related Articles: ITB 2010, ITB 2011 and ITB 2012.
