German car maker Volkswagen started a new campaign to promote their new upcoming electronic car line e-mobility. The Event was hosted in several cities across Europe, including London, Paris and Berlin, at Berlin’s Tempelhof Airport.
Visitors had the opportunity to inform themselves about the new electronic system, get a first view of the new models and even test-drive them on the large abandoned airfield.
Hideo Kojima, creator of the famous Metal Gear Video Game Series, visited Berlin yesterday, February 23rd, for an autograph session, which was part of a promotion campaign for his newest work: Metal Gear Rising: Revengeance.
Hundreds waited in line to get their copy signed by one of the most influential and innovative video game directors and writers in the industry. The art director of the Metal Gear Series Yoji Shinkawa was also present.
The City of Berlin has placed a 14 meters high and 53 meters wide Hollywood Sign in the middle of the Tiergarten between the Brandenburg Gate and the Potsdamer Platz.
The Holly- wait.. there is only one L? Oh boy, something went terribly wrong…
Just kidding, the Holywood Sign is a creation by the artist and filmmaker Ralf Schmerberg and part of a Climate Protection campaign, to plant 10.000 new trees all across the City.
So from now on, it’s “Welcome to HolyWood”.
The City of Berlin has just set a new World Record for the largest mosaic picture of the world.
Berlin Tempelhof Airport – 150 people created, with over 6400 garbage bins, a picture of a polar bear walking on an ice floe. The world record is part of a new waste separation and recycling campaign to prevent the creation of CO2. The campaign started on September 18th.
Due to their 30th anniversary, Mars Inc has created a special Edition of your beloved chocolate bars.
Twix was called Raider back in 1967 in many countries of Europe until the name was changed to Twix (1991) with an enormous advert campaign and a catchy claim called “Raider heißt jetzt Twix, … sonst ändert sich nix” (“Raider is now called Twix, nothing else changes”).
Now Raider is back, but you can only buy it from a vendor on a subway station for a short time.
A new Trailer for Berlin’s image campaign “be Berlin” will be aired on CNN International in 148 countries worldwide. The 30 seconds clip shows a few of Berlin’s landmarks, people and shall show Berlin’s transformation to a unique and dynamic metropolis, 20 years after the fall of the Wall. Continue reading